The agency C3 is rooted in motorsports. C3 was founded in 1997 to host sponsors in Formula One. The Grand Prix of Monaco was our first event.

Ever since, we have had the honour of realising numerous events in motorsports on the most famous race tracks of the world.

Many things have happened since then. Today, C3 offers various services in the field of live marketing, completely independent of motorsports. Our start as an agency will ever be remembered. The classic Ferrari Dino 246 GT that is shown here calls to mind our dynamic beginnings. The picture was taken on the race track at Le Mans, France.